Art “Hack” Antwerp by Victor Verhelst
About
As scale and experience become more dynamic concepts - in the digital world - the limitations of the traditional physical art fair booth could not hold Victor Verhelst back to create a virtual solo booth during Art Antwerp.
What we dit
Advisory, Project lead, Production assistance, Visual communication.
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Gallery partner: PLUS-ONE Gallery
Artist: Victor Verhelst
Art Fair: Art Antwerp
Project lead: A.P./Studio
Production: A.P./Studio
Software: Spatial.io, Blender
Hardware: Meta Quest 2
Art Antwerp
Art “Hack” Antwerp was Victor Verhelst’s (°1997) virtual VR hijack of the physical collaborative booth by ‘PLUS-ONE Gallery’ and ‘Gallery Sofie Van de Velde’ during Art Antwerp where he presented both previous and new work from his solo exhibition ‘TOXIC HAWAII’ at PLUS-ONE Gallery which was simountaneously running in the gallery.
As scale and experience become more dynamic concepts - in the digital world - the limitations of the traditional physical art fair booth could not hold the ambitious artist back.
As a reaction Victor Verhelst created a virtual copy of the physical booth to host his personal solo in VR. Not only at Art Antwerp fair, but people all over the world can visit his virtual booth.
As scale and experience become more dynamic concepts - in the digital world - the limitations of the traditional physical art fair booth could not hold the ambitious artist back.